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What is Shared Value & How Does it Help Me?

A good friend of ours, Phil Preston from The Collaborative Advantage recently published an excellent free e-book on the basics of shared value. It’s great for a quick refresher on the concept or to share with people unfamiliar with shared value. Follow the link at the bottom of this page to head over to his website and download your free copy. (more…)

2017 Trend: Shared Value Acceleration

By Jocelyne Daw

Shared Value is defined as addressing social needs with a business model to achieve social and economic value. It was first identified as a business practice in 2011, after implementation at companies like Nestle, Unilever, GE and Discovery over the previous five + years. This year, Shared Value enters its second decade and will increasingly accelerate, as it becomes a competitive advantage for business. As practitioners and members of the Shared Value Initiative we are pleased to share our top five practices for shared value acceleration.


Profits & Purpose: The State of Shared Value

By Rachel Adrian

2This past week, the annual Shared Value Conference was held in New York City. Shared value has been around for a few years now. A recent report, The State of Shared Value in Australia by the Shared Value Project has us reflecting on the state of shared value worldwide.

The report details the state of shared value, the challenges, the benefits, and critical next steps. It also has a few case studies to illustrate successful shared value in practice – which is always helpful in understanding the potential. (more…)

Social Finance: Growing Impact Investing in Canada

By Jocelyne Daw

151902402-300x300This past November I had the privilege of attending the 8th annual Social Finance Conference in Toronto. Social finance is an approach to managing and investing money in organizations (for profit and non-profit) that delivers a social dividend and an economic return. Like Shared Value it uses market forces to drive social AND economic value.  As a Canadian I was proud to see so many tangible examples from our country and to learn how this form of community investing is growing and maturing. Here are highlights from the conference. (more…)

Leading Innovation: Measuring and Reporting on India’s CSR/Shared Value Work

By Jocelyne Daw

imagesIndia is the first country in the world to mandate corporate social responsibility. Companies by law are required to give back 2% to support community. BUT how do they make sure their support has a real impact and makes a difference for the community AND the business.

Enter NextGen: India’s leading CSR & Sustainability Management Company that works with Fortune 500 clients in 16 different sectors across 6 countries.  They are committed to ensuring companies across the country make the biggest impact through their innovative measurement assessment platform! (more…)

Profits + Purpose: Trico Homes – A Calgary Success Story

By Rachel Adrian


Is it possible for a company to achieve a social purpose while also delivering solid profits? Forward-looking organizations are already focusing on how to balance profit and purpose. Calgary-based Trico Homes is an excellent example of a business that has integrated a strong social purpose into its very core. Wayne Chiu and Trico Homes have redefined how they support community in a way that delivers value for the community and the business. We are thrilled to share this case study about a recent Trico Homes project that will benefit Calgarian families for years to come. (more…)

New Power + Shared Value: Change Built to Scale

By Rachel Adrian

3What is New Power?

New power is an emerging trend of people who are rejecting traditional business, government and society as a whole. New power is more transparent, participatory and collaborative than traditional business.

Jeremy Heimans describes new power as being like a ‘current’ or a wave.  New power picks up energy and gains strength as it goes, rallying more and more people along the way.

To contrast, he describes old power as being like currency. It is held by the few and guarded at all costs. Traditional businesses operate on old power. (more…)

Collaborative Leadership for Value Creation

By Jocelyne Daw

2Collaborative leadership is critical to progress in today’s ever-changing society. A more collaborative model allows for greater social and business value creation and a better leveraging of resources. Creating shared value requires employees to develop new collaborative leadership skills that enable them to build innovative, deeper relationships. The recent Shared Value Leadership Summit highlighted the importance of partnerships and new forms of collaboration – inside and outside of an organization. To unlock the full potential of shared value in helping to resolve today’s toughest problems demands collaborating with others in businesses, governments, and civil society. (more…)

Shared Value: Business at it’s Best!

By Jocelyne Daw


“Corporations wield enormous power in society.In order to see lasting social change, leaders in the private sector must begin to think of their own business plans as plans for good as well as profit. That’s not such a big leap.”

Darren Walker, President, Ford Foundation speaking at the fifth annual global Shared Value Leadership Conference in New York. (more…)

The Truth About Employee Engagement

By Rachel Adrian

2Getting (and keeping!) employees engaged and excited is a huge challenge for most businesses. Traditional tactics for engagement no longer work and people are more inclined to leave their jobs if they feel underappreciated, unchallenged, or dispensable. CEO’s are becoming increasingly worried about how they will replace the boomer generation as they retire, so it is essential that companies have great employee engagement programs in place to attract new talent as well as maintain the talent they already have. Over the past few months I’ve been doing a bit of research on employee engagement techniques and I would like to share them with you in this blog. (more…)