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Partnerships at the Heart of the Sustainable Development Goals

By Rachel Adrian

The 17th Sustainable Development Goal stands out as different from all the others. While the other goals focus on tangible improvements to quality of life around the world, the 17th is the means, the “how” to accomplish the other goals. By highlighting partnerships as the 17th Sustainable Development Goal, and the United Nations has made a call to action for multi-stakeholder collaboration. (more…)

Sustainable Development Goals: Why Should You Care?

By Rachel Adrian

The Sustainable Development Goals (SDGs) were developed through the United Nations in September of 2015 as a means to end poverty, protect the planet and ensure prosperity for all. Each goal has specific targets lined out with an ultimate goal of completion by 2030. A year has already passed and the goals are gaining momentum. But what are they all about? Why should you care? What will be needed to reach the monumental targets set out for us all?


What is Shared Value & How Does it Help Me?

A good friend of ours, Phil Preston from The Collaborative Advantage recently published an excellent free e-book on the basics of shared value. It’s great for a quick refresher on the concept or to share with people unfamiliar with shared value. Follow the link at the bottom of this page to head over to his website and download your free copy. (more…)

2017 Trend: Innovation & How Canada Put Donald Trump on Ice

By Jocelyne Daw

Friday January 20th was the inauguration of Donald Trump as the 45th President of the United States. Many greet the ceremony with concern about what his leadership will bring over the next four years. But the comments Bill Gates made after his meeting with Trump in late 2016 provide a ray of hope. Gates stated, “President-elect Donald Trump has an opportunity to establish American leadership through innovation.(more…)

2017 Trend: Shared Value Acceleration

By Jocelyne Daw

Shared Value is defined as addressing social needs with a business model to achieve social and economic value. It was first identified as a business practice in 2011, after implementation at companies like Nestle, Unilever, GE and Discovery over the previous five + years. This year, Shared Value enters its second decade and will increasingly accelerate, as it becomes a competitive advantage for business. As practitioners and members of the Shared Value Initiative we are pleased to share our top five practices for shared value acceleration.


Emerging Ways of Giving

By Rachel Adrian

donationsAs we get ready to celebrate Philanthropy Day, it is interesting to reflect on how giving has changed in recent years. In the past, the vast majority of donations were religious in nature and now, this number is much lower. People today like to connect with the charities they donate to and know the impact they are making on their chosen cause. They want to be part of a movement that is really affecting change. In this blog, we are highlighting some creative new ways for people to engage with charity. (more…)

Social Enterprise in Action! Deepwater Farms

Innovate_on_the_run_140576308Social entrepreneurs are change-drivers that creatively approach some of our most substantial social problems and look to leverage business solutions in solving them. Their social purpose allows them to change the world while their business focus allows for sustainability and flexibility. This past weekend Beakerhead held a Social Venture Pitch Contest, sponsored by Trico Charitable Foundation. There were 5 up-and-coming social entrepreneurs competing to win a prize of $10,000 in a Dragon’s Den style pitch event. And the winner was… (more…)

Growing the Purposeful Workforce

By Rachel Adrian

img656723There are two types of employees in today’s workforce, those who come to work in order to get a paycheck, and those who believe their work can have a greater impact. Recently we have seen an increase in purpose driven employees as millennials enter the workforce and baby boomers look for a higher meaning in their day to day work.

Millennials in particular are well-known for being more purpose driven than any other generation. They have grown up recycling and volunteering amidst a host of emerging social problems and purpose has been infused into their daily lives from the very beginning. Millennials are an excellent starting point in growing purpose at work. However, it is crucial that other generations are not excluded from the movement. (more…)

Engaging Employees: ‘Employee’ Centered Design

Employee_EngagementEncouraging engagement among employees is an age old problem that is not getting any easier. More and more companies are implementing employee engagement programs, but the majority difficulty with low participation rates. So what makes the difference between an engaging, exciting program and the lackluster ones that we see all too often? In this blog, we are taking a human centered design (HCD) approach to engaging employees and making the most out of your programs. (more…)

‘One for Many’ Cause Marketing

By Rachel Adrian

cole-and-parker-socksThere are a number of innovative Canadian brands that are transforming the way consumers see business. In this issue, we are highlighting an up and coming Canadian company, Cole & Parker. These guys have put a new spin on the traditional One-for-One model and are transforming the way we think about giving back! This new model is called ‘One for Many’, and is a form of BOGO: Buy One Give One. (more…)